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	<title>paulthérond.com &#187; search engine marketing</title>
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	<description>//musings of a Web Entrepreneur</description>
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		<title>SEM in a virtual world vs. traditional advertising in the real world</title>
		<link>http://paultherond.com/2008/10/sem-in-a-virtual-world-vs-traditional-advertising-in-the-real-world/</link>
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		<pubDate>Wed, 22 Oct 2008 12:16:16 +0000</pubDate>
		<dc:creator>Paul Thérond</dc:creator>
				<category><![CDATA[eMarketing]]></category>
		<category><![CDATA[Madison Avenue]]></category>
		<category><![CDATA[search engine marketing]]></category>
		<category><![CDATA[SEM]]></category>
		<category><![CDATA[traditional advertising]]></category>

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		<description><![CDATA[Search engine marketing (SEM) is the new frontier in advertising businesses on an international scale. However the question remains, “how does it compare to traditional advertising?” as primarily punted by Madison Avenue creative agencies. A key to consider is the locations of these types of advertising forms, which I eluded to in the title of [...]]]></description>
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		<title>SEO Copywriting — Search Engine Marketing</title>
		<link>http://paultherond.com/2008/10/seo-copywriting-search-engine-marketing/</link>
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		<pubDate>Wed, 15 Oct 2008 14:23:42 +0000</pubDate>
		<dc:creator>Paul Thérond</dc:creator>
				<category><![CDATA[Copywriting]]></category>
		<category><![CDATA[search engine marketing]]></category>
		<category><![CDATA[SEO Copywriting]]></category>

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		<description><![CDATA[80% of all websites are found using Search Engines such as Google and MSN and Yahoo. This is not surprising, as more than 500 million searches are conducted on Google every day. You want your website to rank in the top of rankings and Search Engine will get you there. This is how you go [...]]]></description>
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