MyPopUps
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TL;DR
MyPopUps is a no-code popup builder from WordPress plugin shop Inisev that captures emails, shows discount and cookie-notice popups, and targets visitors with exit-intent, time-delay, scroll, and inactivity triggers — managed straight from your WordPress dashboard.
Key Facts
Free version: The WordPress plugin is free to install, and MyPopUps.com offers a free starter plan (limited views and features). Paid plans unlock exit-intent, custom CSS, and non-follow.it email integrations.
Pricing
Starting at $39 one-time (ProductCanyon Tier 1 · 3 websites · 10K views)
License Tier 1
- Up to 3 websites
- Up to 10,000 views
- Unlimited popups incl. mobile popups
- Built-in analytics
- A/B split testing
- Display rules: time delay, scroll, page-specific, inactivity
- No exit-intent triggering (gated to higher tiers)
- Email integrations limited to follow.it
- No custom CSS
- Remove 'Powered by' link
- Priority support
License Tier 2
- Up to 5 websites
- Up to 50,000 views
- Unlimited popups incl. mobile popups
- Built-in analytics
- A/B split testing
- Exit-intent (leaving-intent) triggering
- Custom CSS
- All email marketing integrations incl. non-follow.it providers
- Remove 'Powered by' link
- Priority support
License Tier 3
- Up to 10 websites
- Up to 100,000 views
- Unlimited popups incl. mobile popups
- Built-in analytics
- A/B split testing
- Exit-intent (leaving-intent) triggering
- Custom CSS
- All email marketing integrations incl. non-follow.it providers
- Remove 'Powered by' link
- Priority support
License Tier 4
- Unlimited websites
- Up to 200,000 views
- Unlimited popups incl. mobile popups
- Built-in analytics
- A/B split testing
- Exit-intent (leaving-intent) triggering
- Custom CSS
- All email marketing integrations incl. non-follow.it providers
- Remove 'Powered by' link
- Priority support
License Tier 5
- Unlimited websites
- Up to 2,000,000 views
- Unlimited popups incl. mobile popups
- Built-in analytics
- A/B split testing
- Exit-intent (leaving-intent) triggering
- Custom CSS
- All email marketing integrations incl. non-follow.it providers
- Remove 'Powered by' link
- Priority support
Additional Pricing Information
MyPopUps is subscription-based normally; the ProductCanyon deal converts it to a one-time lifetime license. The strikethrough 'regular' prices are the standard lifetime equivalents the vendor quotes, so the discount math is against lifetime pricing, not a real monthly MSRP. Tier 1 deliberately gates exit-intent, custom CSS, and non-follow.it email providers — the features most people buy a popup builder for. Deal terms: 30-day money-back guarantee, 1-Year Protection (100% refund if the seller shuts down within 6 months, 50% within 12), license must be activated within 60 days, upgrades between tiers allowed while the deal is live, new customers/new websites only.
Details
What is MyPopUps?
MyPopUps is a popup and on-site message builder from Inisev Ltd, the Malta-based WordPress plugin shop behind TasteWP, Backup & Migration, Copy Delete Posts, and follow.it. The product splits in two: a drag-and-drop cloud builder at MyPopUps.com where you design popups, banners, side widgets, and full-screen pages from templates or scratch, and a free WordPress plugin ('Pop-up' on WordPress.org, by Inisev) that displays and manages them right from your WP dashboard — activate, deactivate, and read analytics without leaving admin. It covers five popup types — email capture, discount offers, GDPR cookie notices, ad-block detection, and social prompts — and triggers them with exit-intent, time delay, scroll depth, inactivity, and page-specific rules, with A/B testing and impression/conversion analytics built into every paid tier. WooCommerce and email marketing platforms are supported (non-follow.it providers on higher tiers), and the plugin is translated into 28+ languages. It holds a 4.7/5 from 85 ratings on WordPress.org with 10,000+ active installs and steady updates since its 2020 launch, but has no TrustRadius presence. In early 2026 Inisev ran a five-tier lifetime deal on ProductCanyon ($39–$298, 3 to unlimited sites, 10K to 2M views) as an independent vendor-site launch, with a 30-day money-back guarantee and a 1-Year Protection policy against vendor shutdown.
Key Features
- Drag-and-drop popup builder — Design popups, banners, side widgets, and full-screen pages from templates or scratch with fonts, colors, and custom CSS (higher tiers) for brand consistency
- Five popup types — Email capture, discount code offers, GDPR cookie notices, ad-block detection, and social engagement prompts cover the main conversion and compliance jobs
- Smart display rules — Trigger popups on exit-intent, time delay, scroll depth, inactivity, or specific pages so each visitor sees the right message at the right moment
- Exit-intent (leaving-intent) detection — Catch visitors right before they bounce with a final offer; gated to License Tier 2 and above
- A/B split testing — Compare popup versions and layouts against each other to find the higher-converting design, with results tracked per popup
- Built-in analytics — Track impressions, interactions, and conversions for every popup to double down on what works and drop what doesn't
- WordPress dashboard integration — Activate, deactivate, and manage popups, templates, and settings directly from the WP admin without switching tools
- WooCommerce and email marketing connections — Feed captured leads into WooCommerce and email platforms including Inisev's own follow.it, with non-follow.it providers on higher tiers
- GDPR-compliant and multilingual — Cookie-notice popups plus a GDPR-compliant privacy policy and 28+ language translations for international sites
Who is it for?
- WordPress site owners who want email opt-ins, discount popups, and cookie notices without hiring a developer
- Bloggers and small e-commerce stores on WooCommerce who want a one-time payment instead of OptinMonster's recurring monthly bill
- Non-technical marketers who want to launch, test, and track popup campaigns from inside the WordPress dashboard
- Agencies running several client WordPress sites who can spread the cost across the multi-site tiers
- Beginners who want a simple, template-driven builder with built-in analytics and A/B testing rather than a full CRO suite
Who is it NOT for?
- Anyone on the $39 entry tier expecting exit-intent and custom CSS — those are gated to the $79+ tiers, so read the tier list before buying
- Ecommerce stores that want gamified popups (spin-to-win, scratch cards), autoresponders, or Shopify-grade cart targeting — MyPopUps doesn't have them
- Teams that need advanced targeting like device, geo, cookies, or traffic-source rules
- Users who want a self-hosted plugin that works without a cloud dependency — MyPopUps.com must stay online for your popups to show
- High-traffic sites: the entry tier's 10,000-view cap burns fast, and the real per-view value only lands at Tier 3+
The Bottom Line
MyPopUps is a solid, honest, no-code WordPress popup builder from a proven plugin shop — 4.7/5 on WordPress.org, 10,000+ installs, smart triggers, built-in analytics and A/B testing, all managed from the WP dashboard. The $39 ProductCanyon entry deal is real but deliberately stripped (no exit-intent, no custom CSS, follow.it-only email integrations), so the practical buy is Tier 2 at $79 — still a fair one-time price versus OptinMonster's subscription. The catch is the cloud dependency: this plugin is only a shell, and your popups live and die with MyPopUps.com, so after the 1-Year Protection window you're betting on Inisev's longevity. Worth it for budget-conscious WordPress site owners; skip it if you need gamification, autoresponders, or serious targeting — that's Poptin territory.
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