RobinReach
TL;DR
RobinReach is an AI-first social media scheduler that lets Claude, ChatGPT or Codex plan, schedule and publish content across 12 platforms from one dashboard — with a strong 4.67/5 AppSumo rating and a lifetime deal from $69.
Key Facts
Free version: A genuine free Seed plan (1 brand, 1 member, 20 posts, 2 social profiles, 10 AI posts/month) with no credit card. Paid plans from $9/month carry a 30-day money-back guarantee, and the AppSumo lifetime deal (from $69) carries AppSumo’s 60-day money-back guarantee.
Pricing
Starting at Free plan, or from $9/month — AppSumo lifetime deal from $69
Seed
- 1 brand, 1 member, 20 posts, 2 social profiles (excl. Twitter)
- 10 AI posts/month, 5 AI images/month, 1 GB media library
Sprout (Tier 1)
- 2 brands, 1 member, 5 social profiles
- 200 AI posts/month, 20 AI images/month, 5 GB media library
- 1 RSS feed, 1 repurposing task/month
Bloom (Tier 2)
- 5 brands, 5 members, 15 social profiles
- 500 AI posts/month, 50 AI images/month, 15 GB media library
- MCP & API access, community inbox, 1 X (Twitter) account
Thrive (Tier 3)
- 15 brands, 15 members, 40 social profiles, 50 GB
- Unlimited AI posts, 100 AI images/month, 10 RSS feeds, 10 repurposing tasks
- 3 X accounts, advanced analytics + PDF, dedicated support
Scale (Tier 4)
- Unlimited members/brands/AI posts, 200 social profiles, 100 GB
- 500 AI images/month, 10 X accounts, advanced analytics + PDF, priority support
Additional Pricing Information
RobinReach subscriptions run $0 (Seed), $9 (Sprout), $24 (Bloom), $49 (Thrive) and $99 (Scale) per month, with up to 32% off billed yearly. The AppSumo lifetime deal from $69 (Tier 1) to $719 (Tier 4) converts that into a one-time payment. This is RobinReach’s second AppSumo run — the early-2025 launch is grandfathered for original buyers, and the June 2026 relaunch refreshed tiering. No stacking/codes.
Details
What is RobinReach?
RobinReach, founded in November 2023 in London by Shaher Shamroukh, is an AI-first social media management platform built on a simple promise: tell the AI what to post and it schedules and publishes everywhere for you. The differentiator is a native MCP server (robinreach.com/mcp/v1) that connects Claude, ChatGPT or Codex with a single URL, giving the AI real, authenticated access to plan, schedule and publish across 12 platforms through 40+ actions — calendars, posts, media libraries, inboxes and reports. Around that sits a full scheduler: a visual drag-and-drop calendar, bulk scheduling, recurring posts, best-times-to-post, multi-timezone support, and a RobinGen AI writer plus RobinPixel image generator for captions and thumbnails. Content repurposing auto-reformats a single upload for every native platform, and integrations pull in Shopify, WooCommerce, Etsy and WordPress product feeds as auto-posts. Plans run from a free Seed tier to $99/month Scale, and the relaunched AppSumo lifetime deal (from $69) has earned a strong 4.67/5 across 80 reviews. The product is polished, the AI-agent integration is ahead of most competitors, and support is famously fast — the main caveats are tiered AI limits, a still-half-built community inbox, and betting lifetime access on a young bootstrapped company. No TrustRadius listing yet, but AppSumo, Trustpilot and a G2 presence give it a decent independent trail.
Key Features
- Native MCP Integration — Connect Claude, ChatGPT or Codex with one URL and let the AI manage your calendar through 40+ actions
- 12-Platform Publishing — Facebook, Instagram, X, LinkedIn, YouTube, TikTok, Pinterest, Threads, Bluesky, Telegram, Google Business Profile, WordPress
- AI Content Generation — RobinGen writes captions and copy; RobinPixel generates images and thumbnails
- Content Repurposing — Upload once and auto-reformat natively per platform, including TikTok-to-Reels-to-Shorts and tweet-to-image
- Visual Content Calendar — Drag-and-drop scheduling, bulk upload, recurring posts and multi-timezone support
- Best-Times-to-Post — AI-recommended publishing windows based on your audience activity
- Commerce Integrations — Auto-post new products from Shopify, WooCommerce, Etsy and WordPress
- RSS Feeds to Posts — Turn any RSS feed into scheduled content
- Engage Inbox — Unified comments inbox (currently Facebook + LinkedIn) for community management
- Team Collaboration — Members, post-approval workflows, no-login client approval links, multi-brand workspaces
- Analytics & Reports — Post analytics, advanced analytics and PDF reports on higher tiers
- Short Links & Assets — Bitly/Switchy short links, Canva, GIPHY, Unsplash and Google Drive integrations
- API & REST Access — Full REST API plus MCP access on higher tiers
Who is it for?
- Social media managers running 5-40 profiles who want AI to draft and schedule a month of content in an afternoon
- Agencies managing multiple client brands who need multi-brand workspaces and approval workflows
- Solopreneurs, founders and creators who post across many platforms and want to stop posting to each one manually
- E-commerce stores wanting Shopify/WooCommerce product auto-posting plus regular organic content
- Teams already using Claude, ChatGPT or Codex who want the AI to actually publish, not just suggest
Who is it NOT for?
- Businesses that need a fully built unified community inbox today — only Facebook and LinkedIn are wired up so far
- Heavy X (Twitter) users on budget tiers — account limits (1 on Bloom, 3 on Thrive) will frustrate
- Teams that need enterprise compliance, SSO and large-scale support — the G2-listed enterprise features are still maturing
- Anyone who won’t trust AI to schedule and publish without review — though approval workflows exist, the pitch is automation
The Bottom Line
RobinReach is the best 'let the AI actually run your social calendar' tool I've tested, and the 4.67/5 AppSumo score across 80 reviews is well earned — the MCP integration with Claude/ChatGPT/Codex is genuinely ahead of Buffer and Hootsuite. The lifetime deal from $69 is an easy yes if you manage multiple profiles: Tier 2 ($169) with MCP access, community inbox and 15 profiles is the sweet spot. Just respect the AI limits (they're monthly caps, not rollover), and remember you're buying lifetime access from a young bootstrapped company — the 60-day guarantee covers your first two months, not their survival.
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